March 1, 2026

Anemia Mukt Bharat: Govt. Strategy to Reduce Anemia in India

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The Government of India implements Anemia Mukt Bharat (AMB) strategy to reduce prevalence of anemia among children and women including pregnant women and lactating mothers in life cycle approach through implementation of six interventions ,which are Prophylactic Iron and Folic Acid supplementation (IFA Syrup provided biweekly to children 6-59 months, IFA Pink tablets provided to children 5-9 years, IFA Blue tablets provided to Adolescent 10-19 years.

IFA Red tablets provided weekly to Women of Reproductive age group and IFA Red tablets daily for 180 days provided to pregnant women and lactating mothers), Deworming (Pregnant women provided albendazole tablet in second trimester and all children provided albendazole tablets during National Deworming Day), Intentisified Behavioral Change Communication campaign.

Testing for anemia and treatment as per anemia management protocols, mandatory provision of IFA fortified food in public health programmes and addressing non nutritional causes of anemia especially malaria, flourosis and hemoglobinopathies via robust institutional mechanism.

The States are provided funds by the National Health Mission based on the proposals received in their Annual Programme Implementation Plans. Under NHM, for the FY 2024-25, Rs 805.91 Crores allocated to the States/UTs to implement various activities under Anemia Mukt Bharat programme.

As per information received from the Department of Food and Public Distribution, the Government supplies fortified rice enriched with essential micronutrients such as Iron, Folic acid, Vitamin B12, through Targeted Public Distribution System (TPDS), Pradhan Mantri Poshan Shakti Nirman (PM POSHAN) scheme, Integrated Child Development Services (ICDS) and Other Welfare Schemes (OWS) in all States/UTs to tackle micronutrient deficiencies.

The Rice Fortification initiative was scaled up in a phased manner, and by March 2024, all custom-milled rice has been replaced with fortified rice in every scheme of the Government.

As per information received, the Food Safety and Standards Authority of India has issued a list of FSSAI notified laboratories, approved particularly for testing of fortificants (Iron, Vitamin B12 and Vitamin B9) in Fortified Rice, Fortified Rice Kernels (FRK) and Premix for Fortified Rice Kernels.

The number of laboratories notified for Fortified Rice, Fortified Rice Kernels (FRK) and Premix for Fortified Rice Kernels are fifty-seven, thirty-five and fifteen respectively. The Union Minister of State for Health and Family Welfare, Anupriya Patel stated this in the Rajya Sabha.

Daily News Bulletin

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